Since its inception as a surf shop in Ocean City, MD in the 1960’s, South Moon Under has evolved into an eclectic specialty women’s and men’s clothing retailer. You can find everything from dresses, designer jeans, and exclusive handmade jewelry to the latest bathing suits and flip flops at South Moon Under.
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Our buyers are constantly attending fashion shows and meeting with hundreds of vendors each season to create a unique selection that can only be found at South Moon Under. This means new product is arriving daily and our collections are always changing, ensuring a fresh experience with every visit. Each South Moon Under location is equipped with personal stylist to help you find exactly what you are looking for.